The Chilean Association of Energy Marketers and Suppliers (ACEN) held its Annual General Meeting in a hybrid format on April 23rd. During the meeting, the evaluation of the past period was presented, clearly guided by the implementation of the reduction of the power limit to 300 kilowatts. In this regard, President Daniel Canales commented that this milestone, spearheaded by ACEN, has become one of the most significant changes in the electricity sector in decades.
The Assembly decided to add the concept of supplier to the definition of marketer. Thus, the association added the word "suppliers" to its name. This was done to accurately reflect the purpose of most of its member companies.
Furthermore, the Association's position regarding continuing to promote the deepening of marketing was reinforced, the spirit that has motivated its members since its founding in 2019.
Meanwhile, Eduardo Andrade, executive secretary of ACEN, presented the 2025 management balance, the 2025 Annual Report and the 2026 budget, which were approved by the partners' representatives.
Following the Assembly, the board held its monthly session where the current president, Daniel Canales, resigned from his mandate and Mauricio Olivares, Commercial Director and Co-founder of Copec Emoac, was elected as the new president, and Pablo Tirado, Head of Power Trading & Solutions at Abastible, as a regular director.
The new leader of the trade association stated that “ we are facing a period of transformation, marked by greater competitive challenges, the incorporation of new marketers and suppliers, and a market opening that will be key to the country's energy future. I accept this challenge with enthusiasm, responsibility, and the conviction that ACEN will continue to be a relevant voice in driving a more dynamic, modern, and competitive electricity market, where customers will continue to push us to innovate and grow.”
Chile expands its electricity market: ACEN projects prices of USD 70 per MWh by 2026
With the implementation of the new 300 kW limit on connected power, it is estimated that between 3,000 and 3,500 SMEs will be able to access more competitive terms in their energy supply contracts. The measure began to take effect in January, with prices depending on the volume, term, and location of each customer.
And for this year, the industry association had already anticipated three key aspects that must be reviewed to avoid distortions and guarantee the system's sustainability. The first concerns tariff management in a distributed generation context: "If the current model isn't modified, those with more resources will install panels and batteries in their homes, and those who pay more for the grid will be those with fewer resources, which will ultimately raise costs for the most vulnerable sectors." The second key area focuses on service quality , an aspect that, according to the executive, requires a thorough review of the regulatory framework to ensure adequate standards.
Therefore, a comprehensive reform of the tariff system appears as an indispensable condition to adapt to the new reality of the Chilean electricity market.